> For the complete documentation index, see [llms.txt](https://dbt-learn.gitbook.io/on-demand-learning-fieldbook/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://dbt-learn.gitbook.io/on-demand-learning-fieldbook/welcome.md).

# Welcome

## Introduction

Welcome to the On-Demand Learning Fieldbook. This resource offers a dynamic set of guidelines for creating engaging learning experiences that educate customers and build trust in data teams.

The guide supports the development of dbt Learn On-Demand public courses, which have been taken by nearly 184,000 learners. These courses consistently receive top Net Promoter Scores (NPS), exceeding SaaS industry training benchmarks.

This success is driven by our commitment to following dbt’s design principles and brand guidelines, and evidence-based best practices in instructional design and learning experience design.

### On-demand course elements standard

At dbt Labs, instructional designers and technical instructors create on-demand learning experiences with interactive components that enhance retention and engagement. All public courses include the following elements.

* [Course overview](/on-demand-learning-fieldbook/on-demand-course-standards/course-overview.md)
* [Learning objectives](/on-demand-learning-fieldbook/on-demand-course-standards/learning-objectives.md)
* [Explainer and demo videos](/on-demand-learning-fieldbook/on-demand-course-standards/explainer-and-demo-videos.md)
* [Practice with feedback](/on-demand-learning-fieldbook/on-demand-course-standards/practice-with-feedback.md)
* [Social learning](/on-demand-learning-fieldbook/on-demand-course-standards/social-learning.md)
* [Assessment](/on-demand-learning-fieldbook/on-demand-course-standards/assessment.md)
* [Course survey](/on-demand-learning-fieldbook/on-demand-course-standards/course-survey.md)